Is Free Shipping Sustainable for Retailers?

December 14, 2019

Shoppers who ventured into stores on Black Friday, November 29, may have noticed significantly less frenzy than in previous years, when the traditional start of the holiday retail season made headlines for stampeding crowds racing in for doorbusters and desperate parents fighting over the last...

Surveillance Capitalism Exploits the Choices We Make

February 06, 2019

Thanks to technology, our actions in the present are commodifying our own future. Once upon a time, businesses were content to work with what they knew from the past, adjusting their actions for a mysterious, risk-ridden future. Today’s tech giants won’t allow such uncertainty. They monitor...

There Is No More Social Media

May 26, 2018

Influencer marketing might once have been a secondary effect or by-product of social media, but it’s now an integral part of any social platform’s vitality.  Few things are more suspicious than a gift from an anonymous benefactor, who asks nothing in return but your attention. It becomes...