Elon Musk’s Symbiotic Marketing Intelligence
Elon Musk has built a wide-ranging mythology around innovation and futurist fantasies — a hyperreal industrial world to rival Walt Disney’s.
Elon Musk has built a wide-ranging mythology around innovation and futurist fantasies — a hyperreal industrial world to rival Walt Disney’s.
Elon Musk’s effective style of branding relies on making audacious promises most people can’t understand and engaging in perennial teasing campaigns.