Nelson Blackley is a research associate at Nottingham Business School (NBS), United Kingdom. He helped set up the National Retail Research Knowledge Exchange Centre (NRRKEC) which is based at NBS, in 2016. After a career in retail marketing for outlets including Boots, Children’s World and Boots Retail International, he was awarded a scholarship and joined the full-time MBS Programme at NBS, graduating with distinction in 2012. Blackley has also worked as a research assistant on UK government-funded retail research projects. He publishes posts about retail on his Retail News and Views blog, which can be found at: www.nelsonblackley.wordpress.com.
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